Blog

Rewarding Your Brand

With Christmas 2013 now a fond memory, the giving season is over, right? WRONG. At Wright’s, we play Santa well into the new year. Well, maybe not Santa but we DO get to play the part of a few of his elves.

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3 Things That Will Make Your Audience Opt Out

Now that you have consumers liking you on Facebook, following you on Twitter, pinning you on Pinterest, and receiving content from you via email, how do you keep them interested in your business and your product/service? While there is no one way to assure your customers will always stay in your corner, there are a few tried-and-true ways to make them leave you faster than a seal at a shark party.

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The Mobile Revolution And Marketing

Mobile phones, smart phones, cell phones— whatever moniker you ascribe to a hands-free phone that uses radio waves to receive and deliver information, they’re here to stay. And with more technology contained in a typical 3” x 4” x ¼” device than NASA (the entire agency, mind you) had circa 1969— when we were sending astronauts to our companion satellite— they’re being used for much more than phone calls: texting, internet browsing, scheduling, photography, video conferencing— the list goes on and on.

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How to Use Your Assets to Bring in New Revenue

Would you walk into a store, plop money down on the counter, and then walk out without buying anything? You are if you aren’t introducing your brand to new monetizing opportunities. With these four easy-to-implement, no cost ways to increase your revenue, there’s never been a better time to do so.

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The Final Stretch

The lactic acid build-up is punching you, begging you to rest for just ONE minute while your overworked lungs scream for mercy. The finish line is a blur in the distance, a mirage mocking you with every step. “You won’t finish!” it says, laughing. Every step requires strength from a cavern deep inside your soul that, prior to now, you didn’t know existed but somehow found the route to without aid of a map or even a flashlight.

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The Mobile Revolution And What It Means To Magazine Publishers

Mobile phones, tablets, eReaders— whatever moniker you ascribe to a hands-free device that uses radio waves to receive and deliver information, they’re here to stay. And with more technology contained in a typical mobile device than NASA (the entire agency, mind you) had circa 1969— when we were sending astronauts to our companion satellite— these devices are being used for much more than phone calls. Texting, internet browsing, scheduling, photography, video conferencing— the list goes on and on.

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Does Your Delivery Defy The Laws Of Physics?

Change. Many fear it, few embrace it. Me? I thrive on change. The same thing day in and day out keeps deals from being done and monetary capacities from being increased. Not good.

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How To Maximize Your PR

We all want the most bang for our buck for what we can afford, whether it is getting the most bells and whistles with a new car or a plate of food with the most variety. Your business should be no different; it’s simply good practice to make your hard-earned dollars work for you as much as they can. But how can you get the most out of your public relations efforts? Here are a few tips to help you keep your brand out there and in the minds of your target audience with maximum results.

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Six Ways To Be More Productive Today

There seems to be a direct correlation between the number of work-related tasks we are assigned and the amount of time we have in which to complete them. The more tasks we have, it appears, the less time in the day we have to tackle them. So unless you win the lottery or your über-rich uncle leaves you a fortune, you’ll need to hold down a job to have what you need and what you want in life.

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No Joke: Texas A&M’s Backstory Of Traditions And Content Marketing

Tradition is a powerful thing. From having your mom fix lasagna for you on your birthday every year to opening presents on Christmas Eve, we honor and embrace that which is familiar because it gives us comfort in knowing that, despite the changes and the chaos of every day life, some things are as predictable as the sun rising in the east and setting in the west. It’s akin to a small child that knows their parents will be there when they need them to console them and to soothe the hurt away.

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