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How Publishers Can Monetize Magazine Archives

How Publishers Can Monetize Magazine Archives

Time, energy and resources are put into every piece of content you publish. We know that today, repurposing content across print, digital and mobile is essential. But what about the content in the past that you spent the same time, energy and resources creating?

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4 Easy Ways to Start Growing Earned Media

4 Easy Ways to Start Growing Earned Media

Marketers get really excited when they “earn” media. We all know the most trusted form of media is from a 3rd party, however, many marketers hold on to a hope that they will see a mention in their weekly Google Alerts and pat themselves on the back for a job well done.

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Thinking About Launching an Awards Program?

Thinking About Launching an Awards Program?

Adding yet another thing to your list of to-do’s is something many of us don't get excited about. Our plates are already overflowing so why consider launching a new awards program with your brand and hope it’s successful?

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